From the pen of Spencer

Project Basics

How do you actually start to turn something into a project? A good friend at work recently asked me for help. “How do you project-ify things?” She asked. Outside of meeting with her and coaching her through her first few projects, here are some of the things I shared with her. Making a project: Why, […]

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Effective Leaders Need To Pivot Communication Styles

I've been coaching a lot of teams and individuals the last few years, and I consistently come back to communication essentials. Whether unintentionally skewing toward command-and-control, lacking empathy, or simply ignorant to how their communication effects others, many aspiring leaders I speak to or hear about struggle to get the outcomes they desire from their […]

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Get Out

Nothing is better for a shift in perspective than travelling and experiencing other cultures, approaches, and frames of thought. One of the most dangerous things in the world is certainty. To paraphrase Conclave: Certainty is the great enemy of unity, and certainty is the deadly enemy of tolerance. What have you allowed to become an […]

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Good design isn’t just useful or beautiful. It’s responsible.

Good design isn’t just useful or beautiful. It’s responsible. Responsible design cares about impact, not just outcomes. But working with this type of care and consideration means asking harder questions: This isn’t charity, either. Accessible, responsible, diverse solutions serve more people, better. It’s not just ethical to build this way… It’s good business. We act […]

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❌ Stop normalizing buying and selling people's personal info

I’ve gone to great lengths to scrub my personal phone number and details from business channels online. Yet there are entire companies—looking at you, ZoomInfo and friends—whose whole business model is to scrape, expose, buy, and sell people’s private information for profit. This isn’t “sales enablement.” It’s commodifying consent. Cold outreach already feels inappropriate to […]

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Stealing conversations: Consentless outreach is bad business

This is going to rub some (sales) folks the wrong way. Sourcing someone’s personal information and using it to cold call or message them without consent is not just bad etiquette. It’s bad business. It’s also wildly unethical. If you dig through old directories, scrape data from questionable sources, or use tools that give you […]

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Product Ops with Techies 15 Live

I recently had the pleasure of chatting with Wunmi Adekanmbi from Techies 15 Live for a quick 15 minute podcast covering Product Operations. Check out the recording here. We're excited to welcome Spencer Goldade, Director of Product Operations at ZayZoon, to this week’s Techies 15 Live! With over 15 years of experience, Spencer has led […]

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Fundamentals of change management

I've done several change management courses over the years and helped many organizations and teams through transformation. The fundamentals of change management are simpler than you think. It's getting them right in execution that's hard! Here is how I would distill a lot of change management 101: 1️⃣⁠ ⁠Start with the “why” Always explain why […]

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Meetings that should’ve been a fire drill

Oh, boy. Let’s talk about something that’s slowly bleeding your SaaS org dry: bad meetings. You know the ones. Half the invite list doesn’t know why they’re there, the other half doesn’t know how to leave. There’s no agenda, no focus, and no follow-through. Just vibes. And those vibes? Bad, bad, naughty, no good. Ineffective […]

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Accountability alignment exercises

Back when I worked at Benevity there were several times when we had changing expectations, team make-up, team goals, and culture. One of the biggest areas that some teams struggled with was the transformation from a waterfall team to an agile, empowered, and semi-autonomous team. To help several of the teams with this problem, one […]

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